联合国贸易发展委员会-数字经济报告：2024年太平洋版（英）

Promoting Digital Entrepreneurshipand Trade Digital Economy Report Pacific Edition 2024Technical and statistical reportUNI T E D NAT I O NS CO NFE R E N C E ON T R A D E A N D D E VE L OP M E N TPromoting Digital Entrepreneurshipand Trade Digital Economy Report Pacific Edition 2024Technical and statistical reportUN I T E D NAT I O NS CO NFE R E N C E ON T R A D E A N D D E VE L OP M E N TPromoting Digital Entrepreneurshipand Trade Digital Economy ReportPacific Edition 2024Technical and statistical reportUNI T E D NAT I O NS CO NF E R E N C E ON T R A D E A N D D E VE L OP M E N TGeneva, 2025Digital Economy ReportPacific Edition 2024ii© 2025, United Nations All rights reserved worldwideRequests to reproduce excerpts or to photocopy should be addressed to the CopyrightClearance Centre at copyright.com.All other queries on rights and licences, including subsidiary rights, should be addressed to:United Nations Publications 405 East 42nd Street New York, New York 10017 United States of America Email: publications@un.org Website: https://shop.un.orgThe findings, interpretations and conclusions expressed herein are those of the author(s) and do not necessarily reflect the views of the United Nations or its officials or Member States.The designations employed and the presentation of material on any map in this work do not imply the expression of any opinion whatsoever on the part of the United Nations concerning the legal status of any country, territory, city or area or of its authorities, or concerning the delimitation of its frontiers or boundaries.Mention of any firm or licensed process does not imply the endorsement of the United Nations.This publication has been edited externally. United Nations publication issued by the United Nations Conference on Trade and DevelopmentUNCTAD/DTL/ECDE/2025/1ISBN: 978-92-1-003372-5eISBN: 978-92-1-106985-3Sales No. E.25.II.D.2Promoting Digital Entrepreneurship and TradeiiiAcknowledgementsThe Digital Economy Report: Pacific Edition 2024, Promoting Digital Entrepreneurship and Trade, was prepared under the overall guidance of Torbjörn Fredriksson, Head, E-commerce and Digital Economy Branch of the UNCTAD Division on Technology and Logistics, by a team comprising Chad Morris, Thomas van Giffen, Rodrigo Saavedra, Marcin Skrzypczyk and Dominic Leong.UNCTAD gratefully acknowledges the substantive inputs provided by Luke Houghton, Aimee Hourigan, Jia Hui Tee, Shawn Hunter, Deborah Kay Elms, Jeff Liew, Amber Marshall, Lili Mi and Sonia Yarra River Lea. Additional inputs were contributed by Laura Cyron, Andrea Ibba, Daniel Ker, Jayvee Santos, Daniel Vertesy, Jeremy Grennell, Aneth Kasebele, Sajib Azad and Preeya Ieli.The report greatly benefited from the valuable insights and contributions of the individuals interviewed, including Shelly Burich, Arthur Cocker, Erik van Duivenbode, George Fong, Shenal Harakh, Nicole Isifu, Sagufta Janif, Seluvaia Kauvaka, Ani Mataele, Sarah Mathews, Peter Nobbs, Sheilendra Prasad