2025年酒精饮品品牌榜（英）

Alcoholic Drinks 2025 The annual report on the most valuable and strongest alcoholic drink brands Our teams have experience across a wide range of disciplines from marketing and market research, to brand strategy and visual identity, to tax and accounting. Unique combination of expertiseBrand Finance, a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales, is the first brand valuation consultancy to join the International Valuation Standards Council. Our experts crafted standards (ISO 10668 and ISO 20671) and our methodology, certified by Austrian Standards, is officially approved by the Marketing Accountability Standards Board.Priding ourselves on technical credibilityWe put thousands of the world’s biggest brands to the test every year. Ranking brands across all sectors and countries, we publish over 100 reports annually. Quantifying the financial value of brandsBrand Finance was set up in 1996 with the aim of 'bridging the gap between marketing and finance'. For more than 25 years, we have helped companies and organisations of all types to connect their brands to the bottom line. Bridging the gap between Marketing and FinanceAbout Brand FinanceThe world's leading brand valuation consultancyFor business enquiries, please contact:enquiries@brandfinance.comFor media enquiries, please contact:press@brandfinance.com+44 207 389 9400www.brandfinance.comBrand Finance Alcoholic Drinks 2025brandirectory.com/alcoholic-drinks  3© 2025 All rights reserved. Brand Finance Plc.ContentsForeword 5David Haigh, Chairman & CEO, Brand FinanceSector Overview 6Brand Value & Brand Strength Analysis 9Beers 10Most Valuable Beer Brand: Corona Extra 12Spirits 13Spirits Segment Ranking 16Champagne & Wines 26Sustainability Analysis 29Brand Spotlight 31Wuliangye 32Insights 34Baileys: How Baby Guinness is Driving Growth 35 but Missing a Key Connection in the UK Finbar Kneen, Senior Analyst, Brand FinanceGuinness: A Classic Brand Reimagined for a New Generation 36 Henry Farr, Valuation Director, Brand FinanceTequila: Mexico's Brands Adapt to Global Taste 37 Laurence Newell, Managing Director, Brand Finance AmericasNo- and Low-alcohol Drinks’ Growth Fuelled by 38 Sport-engaged Consumers Henry Farr, Valuation Director, Brand Finance Scott Moore, Manager Sports Services, Brand FinanceBehind the Bottle: The Complexity of the Global Wine Industry 39 Jeremy Sampson, Chairman, Brand Finance AfricaBrand Value Ranking (USDm) 41Beers 41Spirits 42Champagnes & Wines 43Methodology 44Our Services 50Continued rise of NoLo alcoholic drinks; non-alcoholic beer drinkers twice as likely to be interested in running + $13.4 billion: Corona Extra maintains position as world’s most valuable beer brand + 10 years on top: Chinese Baijiu brand Moutai retains position as world’s most valuable spirits brand + AAA+: Don Julio becomes strongest spirits brand globally + Six years on top: Moët & Chandon remains world’s most valuable champagne &