世界上最新的航空公司在首航时获得了辅助收入(英)
Issued 24 May 2022 Issued 06 December 2022 World’s Newest Airlines Embrace Ancillary Revenue IdeaWorksCompany © 2022 Page 1 World's Newest Airlines Embrace Ancillary Revenue at First Flight This CarTrawler analysis reviews the a la carte methods of new airlines in the US, Europe, Asia, and Africa. Contents SMALL FIRMS FIND THEIR NICHE ............................................................................. 4 WE IDENTIFIED 10 BRAVE PANDEMIC-ERA START-UPS....................................... 5 “THE MOST FLEXIBLE AIRLINE” ................................................................................. 8 BETTER BRANDED PRESENTATION ......................................................................... 9 BAGGAGE BOOSTS THE BOTTOM LINE ................................................................. 11 GREAT GRAPHIC DESIGN SELLS SEATS ............................................................... 12 SCOTTIE’S EAT-MOR HAS BEEN AROUND FOR 18 YEARS ................................ 13 The free distribution of this report is made possible through the sponsorship of CarTrawler. CarTrawler is the leading global B2B provider of car rental and mobility solutions to the travel industry. Our purpose is to drive successful partnerships. CarTrawler’s end-to-end technology platform expands our airline and travel partners’ offerings to their customers, creating substantial ancillary revenue opportunities. We provide unrivalled breadth and depth of content worldwide, including car rental, private airport transfer and ride-hailing services. CarTrawler creates innovative, data-led solutions for some of the largest travel brands in the world, including United Airlines, American Express, easyJet, Alaska Airlines, SWISS, Hotels.com and Emirates. As a B2B company we focus solely on helping our airline and travel partners build their brands, not our own. Issued by IdeaWorksCompany.com LLC Shorewood, Wisconsin, USA www.IdeaWorksCompany.com World’s Newest Airlines Embrace Ancillary Revenue IdeaWorksCompany © 2022 Page 2 World’s Newest Airlines Embrace Ancillary Revenue IdeaWorksCompany © 2022 Page 3 About Jay Sorensen, Writer of the Report Jay Sorensen’s research and reports have made him a leading authority on frequent flyer programs and the ancillary revenue movement. He is a regular keynote speaker at ancillary revenue and airline retail conferences and has testified to the US Congress on ancillary revenue issues. His published works are relied upon by airline executives throughout the world and include first-ever guides on the topics of ancillary revenue and loyalty marketing. Mr. Sorensen has 38 years experience in product, partnership, and marketing development. As president of the IdeaWorksCompany consulting firm, he has helped boost airline revenue, started loyalty programs and co-branded credit cards, developed products in the service sector, and helped start airlines and other travel companies. His career includes 1
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