世界银行-理解数字G2P支付接受者的体验：一个定性研究工具包（英）

QUALITATIVE RESEARCH IN PRACTICEUnderstanding the Experiences of Digital G2P Payment Recipients: A Qualitative Research Toolkit Public Disclosure AuthorizedPublic Disclosure AuthorizedPublic Disclosure AuthorizedPublic Disclosure Authorized© 2025 International Bank for Reconstruction and Development / The World Bank 1818 H Street NW Washington DC 20433 Telephone: 202-473-1000 Internet: www.worldbank.org This work is a product of the staff of The World Bank with external contributions. The findings, interpretations, and conclusions expressed in this work do not necessarily reflect the views of The World Bank, its Board of Executive Directors, or the governments they represent. The World Bank does not guarantee the accuracy of the data included in this work. The boundaries, colors, denominations, and other information shown on any map in this work do not imply any judgment on the part of The World Bank concerning the legal status of any territory or the endorsement or acceptance of such boundaries.Rights and PermissionsThe material in this work is subject to copyright. Because the World Bank encourages dissemination of its knowledge, this work may be reproduced, in whole or in part, for noncommercial purposes as long as full attribution to this work is given. Any queries on rights and licenses, including subsidiary rights, should be addressed to World Bank Publications, The World Bank Group, 1818 H Street NW, Washington, DC 20433, USA; fax: 202-522-2625; e-mail: pubrights@worldbank.org.QUALITATIVE RESEARCH IN PRACTICEUnderstanding the Experiences of Digital G2P Payment Recipients: A Qualitative Research Toolkit Table of contentsAbout this toolkit Introduction and contextThe rationale for a recipient-centric approach to designing and implementing G2P paymentsThe benefits of a qualitative approachPhase I. Research design and methodologySTEP 1. Formulating research questionsSTEP 2. Choosing the sampleSTEP 3. Defining the research method(s)STEP 4. Developing data collection instrumentsEthical considerationsPhase II. Fieldwork and data collection STEP 5. Assembling the fieldwork teamSTEP 6. Planning the fieldworkSTEP 7. Conducting the fieldwork STEP 8. Recording and collecting observationsSTEP 9. Conducting debriefing sessionsEthical considerationsPhase III. Data management and analysis STEP 10. Organizing and storing the dataSTEP 11. Coding the dataSTEP 12. Extracting insightsSTEP 13. Elaborating user personaSTEP 14. Developing journey mapsEthical considerationsPhase IV. Findings report and dissemination planSTEP 15. Compiling a structured and comprehensive reportSTEP 16. Developing a dissemination planEthical considerationsAnnexesAnnex 1: Interview instrumentAnnex 2: Key informant interview instrument Annex 3: Focus group discussion instrumentAnnex 4: Service safari instrumentAnnex 5: Informed consent template for recipientsAnnex 6: Informed consent template for key informant interviews710111215172228384245475156626771737581848691969799106109110111