世界银行-2024财年突尼斯国家意见调查报告（英）

FY 2024 TunisiaCountry Opinion Survey ReportECR Business Intelligence Team | November 2024Public Disclosure AuthorizedPublic Disclosure AuthorizedPublic Disclosure AuthorizededAcknowledgementsThe Tunisia Country Opinion Survey is part of the County Opinion Survey Program series of the World Bank Group. This report was prepared by the Business Intelligence (BI) team, led by José De Buerba (Senior External Affairs Officer) and Svetlana Markova (Senior External Affairs Officer). Yulia Danilina, Jessica Cameron, Nan Lin, and Sofya Gubaydullina oversaw the design, reporting, and analysis of the survey results. Noreen Wambui and Irina Popova provided data support. BI acknowledges the significant contribution from the Tunisia country team and independent field agency, SIGMA. In particular, BI is grateful for the support from Estelle Allano (Senior External Affairs Officer) and Riadh Ammari (Communications Consultant), who coordinated the survey-related activities.ContentsObjectivesMethodology OverviewOverall ContextOverall Attitudes Toward the World Bank GroupWorld Bank Group’s Support for Development AreasWorld Bank Group’s Engagement on the Ground in TunisiaWorld Bank Group’s Financial Instruments and Knowledge WorkThe Future Role of the World Bank Group in TunisiaCommunication and OutreachSample Demographics and Detailed Methodology3ObjectivesThis survey was designed to assist the World Bank Group (WBG) in better understanding how Tunisia stakeholders perceive the WBG. The survey explored the following questions: 1. Overall Context: How familiar are they with the WBG? How much do they trust the WBG?2. Key Indicators: What opinion do key stakeholders have of the WBG regarding its effectiveness, relevance, alignment with Tunisia’s development priorities, and other key indicators? Are opinions improving or declining?3. Development Priorities: What areas of development are perceived to be the most important? Have the priorities changed over the past six years? How effective is the WBG perceived to be in these areas?4. Engagement on the Ground: How is the WBG perceived as a development partner in Tunisia? Are opinions improving or declining?5. Financial Instruments and Knowledge Work: What do key stakeholders value the most regarding the WBG’s work in Tunisia? What opinion do key stakeholders have of WBG financial instruments and knowledge products? Are opinions improving or declining? What are stakeholders’ suggestions for improving WBG’s effectiveness?6. Communication and Outreach: What are the preferred communication channels? Are there differences among stakeholder groups in terms of preferred channels? 7. Message Recall: What key topics do stakeholders recall when the WBG communicates? Is there a relationship between message recall and views of the WBG’s work?4QMethodology Overview▪ Fielded May – September 2024▪447 potential participants were asked to complete a mostly quantitative survey▪Respondents via an online platform or phone interviews▪Lis