Universum+2022全球最有吸引力雇主
World’s Most Attractive Employers 2022Research from Universum reveals the aspirations of university graduates as they enter the global workforce — and how a growing mismatch between student expectations and economic headwinds may require re-evaluation on both sides of the employment deal.Key FindingsStudy MethodologyRe-evaluating the Employment DealThe Case for Stronger Performance OrientationTargeting Critical Talent and Local DifferencesWorld’s Most Attractive Employers Rankings3611131721CONTENTS123456Each year, Universum surveys over one million career seekers globally. The study asks: Which employers do students hold in highest regard? And what factors most influence that decision? 3KeyFindingsKeyFindingsIt may be time to re-evaluate the employment deal.Given record talent shortages in most markets, hiring has been very candidate-driven over the last 12 months (with higher expectations for pay, benefits, and quality of life among young talent). Now most regions face significant economic headwinds and employers are pulling back on hiring. Will companies regain more control in the employer-employee relationship? At the very least, it may be time for employers to re-evaluate the “give and get” deal at the heart of their companies’ Employer Value Propositions (EVPs) and recruitment marketing.The demand for work-life balance and flexible working accelerates.From a list of 40 attributes, “work-life balance” rose 6 places to rank as #8 most important in 2022, and “flexible working conditions” rose 7 places, landing at #10. This rise was particularly evident among engineering and IT students. The key question: Can employers deliver on the quality-of-life benefits young people have come to expect, even while there is growing pressure to do more with less?Young people are highly focused on compensation.Across business, engineering, and IT student groups surveyed by Universum, young people put a major emphasis on compensation when choosing their ideal employers. “Competitive salaries” and “high future earnings” make up two of students’ top-three priorities, and both were among the fastest-growing priorities across all variables. Given the friction between high inflation and cooling economic growth, employers will need to rethink starting salaries for recent graduates, balancing students’ high expectations against protecting the bottom line.Key FindingsStudy methodologyRe-evaluating the Employment DealThe Case for Stronger Performance OrientationTargeting Critical Talent and Local DifferencesWorld’s Most Attractive Employers Rankings5KeyFindingsStudents’ performance expectations fall short of what may be required.When asked to rank their top priorities in a future employer, young people were significantly less likely to choose “challenging work” in 2022. This attribute registered the largest one-year drop of any priority in 2022 — and may be yet another sign of a growing mismatch between student expectations and the demanding economic environment most c
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