商业2040数字世界中商店的未来(英)
Commerce 2040The Future of the Store in a Digital WorldThis PowerPoint presentation includes proprietary information from Euromonitor International and cannot be used or stored with the intent of republishing, reprinting, repurposing or redistributing in any form without explicit consent from Euromonitor International. For usage requests and permission, please contact info@Euromonitor.com. The data included in this document is accurate according to Passport, Euromonitor International’s market research database, at time of publication: September 20212© Euromonitor InternationalEuromonitor InternationalThe world’s leading provider for global business intelligence, market analysis and consumer insights. From local to global and tactical to strategic, our research solutions support informed decision making.© Euromonitor International3Commerce 2040By 2040, physical stores will completely change. The shift towards e-commerce is forcing retailers to rethink the purpose and use of stores for a digital era.© Euromonitor International4© Euromonitor International5Keynote and Regional PresentationsMichelle EvansSenior Head of Global Digital Consumer Research Bob HoylerConsultant,North AmericaHianyang ChanSenior Consultant,Asia PacificPaula GoñiSenior Analyst,Latin AmericaBarry ThomasHead of International Customer Marketing and Future of Commerce The Coca-Cola CompanyJason GoldbergChief Commerce Strategy OfficerPublicis CommunicationsPanelCOMMERCE 2040: THE FUTURE OF THE STORE IN A DIGITAL WORLDEmily XuChief Marketing OfficerMitchell Gold + Bob WilliamsThe Future of the Store in a Digital WorldMichelle Evans, Senior Head of Global Digital Consumer ResearchHow retail has – and has not –changedProfiting from the distribution of consumer goods hinges on a successful strategy built around six core principles.7© Euromonitor InternationalWhat drives consumers to shop for products differently?What drives retailers to explore new tools for selling products?Cutting-edge technologiesNew business modelsEmerging retail channelsNew competitors and partnersExplosion of consumer dataHeightened consumer demandsDesire to experience moreExpectation for anytime, anywhere commerceDigital tools that empowerRise of values-based buying© Euromonitor International8Some of the biggest retail trends are at oddsConsumers shop online to save money and time, but that convenience has operational and environmental costs.© Euromonitor International90%50%100%Same-day deliveryNext-day deliveryText/email update notificationsChoose a delivery day/timePackage trackingFree returnsFree delivery% of digital consumersPreferred Delivery Features, 2021Source: Euromonitor International Voice of the Consumer: Digital Survey, fielded March 2021© Euromonitor International1010 competing forces reshaping the future of retailCOMMERCE 2040: THE FUTURE OF THE STORE IN A DIGITAL WORLDConsumers vs CompaniesRetailers vs BrandsEfficiency vs Effectiveness Value vs ValuesPersonalisationvs PrivacyChoice vs CurationPhy
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